Lounge Recruiters

Job Referral Sites The Next Wave In E-Recruitment?

January 8, 2008 · 3 Comments

A recent survey conducted by Yellojobs tried to uncover the reasons why people are leaving companies. Besides for the money factor the other factors that listed high were non co-operating, bad superiors, no further growth and remuneration, uninteresting job profile, office politics and work environment were the other reasons cited for changing jobs.

 jobreferral

Jobsites have been solving the problems of recruiting staff since a decade now but still with the competitive job market attrition seems to be so high that most companies are losing more money hiring and paying jobsites and consultants than doing anything else.

 

We had previously on WATBlog listed down 5 reasons why social networking sites are a threat to jobsites. Also last year a bunch of job referral networking sites had sprung up. So there is techtribe.com, reffster.com and even a yellojobs.com which seem to be catering to this space. Even Infoedge Ltd the parent company to Naukri has launched Brijj.com last year to leverage the power of networking for jobs. Though e-recruitment is still a small part of the overall recruitment spend in India to give you some statistics according to Ma Foi-India Today survey, recruitment fees in India stood at Rs 4,500 crore in 2006, out of which only Rs 500 crore was through e-recruitment.

 

Incentivised employee referrals was always a part of the recruitment spend since BPO’s came to fore and huge manpower recruitment became a big task for companies. With online job referral companies like techtribe, yellojobs, reffster and brijj coming to the fore such referral based recruitments are bound to rise.

 

Though according to me the consumer internet model of job referrals might be plagued with people referring unknown individuals. Maybe if someone explored the same model from a enterprise solution point of view targetted at a top down model for enterprises then it may just bring far more credible results.

 

But nonetheless it does look like online job referral sites are here to stay and will surely cause a few waves in the e-recruitment industry.

Source: www.watblog.com

Categories: referral sites

3 responses so far ↓

  • suhail // January 9, 2008 at 3:53 am

    superb findings & well made point on referral sites. From the looks of it Yellojob.com is leading the pack with thousands of jobs from varied employers and an unimaginable reward amount of
    rupees 700000000+ which is huuuge!

    Good going guys

  • markiv // January 14, 2008 at 8:49 am

    This means spreading employee referrals to everyone else… astounding idea by yellojobs.

    :D

  • Referrals: The New Word-of-Mouth | Corporate Eye // July 22, 2008 at 12:30 pm

    [...] telling or asking people to apply for that company or job. There are a lot of ways that the referral strategy has evolved. Here are some [...]

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