Satyam named as the first Indian FIFA World Cup Sponsor

Durban: Satyam, an Indian global consulting and information technology service provider, has become the fourth sponsor after Anheuser-Busch, McDonald’s and MTN to sign up for the 2010 FIFA World Cup.

This historic agreement awards Satyam global rights for the 2010 FIFA World Cup in South Africa, the 2014 FIFA World Cup in Brazil and the two FIFA Confederations Cups which fall within the 2007-2014 period. The partnership, sealed by FIFA President Joseph S. Blatter and Satyam chairman and founder B. Ramalinga Raju at a signing ceremony on the eve of the Preliminary Draw for the 2010 FIFA World Cup South Africa in Durban, represents the first major sponsorship deal the IT services company has entered into – a further indication of the enduring appeal of football.